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Lesson 1
Demand Segments: Introduction
Introduction
This module helps you to narrow down on who your ideal client is and what experiences they might be interested in on a trip to Kenya.
Kenya is a unique destination at the heart of Africa and is suitable for a diverse clientele. With diverse landscapes, mild weather all year round, an abundance of wildlife in urban and remote locations, as well as the renowned hospitality of the Kenyan people, Kenya is one destination in Africa that travelers keep on their bucket list.
